The PM’s Daughter Featurettes
Client
ABC, Netflix
Category
Branded Content, Behind The Scenes
- about the project
For the AACTA-nominated children’s series The PM’s Daughter, Out Of House created a playful behind-the-scenes series that combined the ABC’s branding and promotional needs, with the chaotic humour of the show’s digital native Gen Z audience.
Filmed with the ensemble cast in candid, off-the-cuff moments, the content ditched formal interviews in favour of playful, social-first storytelling – capturing the energy and humour of the cast that drove strong engagement across platforms.
- Full service video production from conceptualisation to delivery
- Combining scripted and unscripted content
- Strong engagement with Gen Z audience
